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Ciao Splits in Two
In 2000, we launched a division of Ciao called Ciao Consumer Access, which turned the shopping community into a sample provider, resulting in its acquisition in 2005. After today’s split, the next logical step is for Greenfield to sell the Ciao portals.
(tags: ciao greenfield panel sample)
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Are market researchers so desperate to recruit new panelists willing to take their surveys that they need MySpace spam to do so? The spam I generally receive on my MySpace account is of three kinds:
- bands who desperately want me to listen to their music
- lonely girls in bikini who desperately want to meet […]
The May edition of Quirks Magazine featured an article by Mike Carlon, OTX’s new Vice President of Strategic Insights. Mike talks about the ‘wall’ between consumers and marketers, like in a focus group facility, and makes a case for tearing it down, just like in Pink Floyd’s The Wall…
My first music concert was when I […]
Patrick Glaser from CMOR asked me to participate in a message board about non-response in panel research.
For those of you not familiar with the differences between all US research organizations, CMOR is a non-profit organization, established in 1992 by the ARF, CASRO, MRA and AMA to encourage citizen participation in public opinion and […]
In the past few months, I have decreased the frequency of my posts at insights2.0. But don’t think that I have been an inactive blogger. Instead, I have spent some time on other pet projects:
- OTX Sample blog: I realized that some of my readers are my partners and clients at OTX, and that […]
Kudos to Luth Research for their social media experiments. They have opened a blog for their SurveySavvy panel. More interestingly, they have created a short recruitment video to entice people to join their panel and take surveys.
I personally find the video kind of lame, but at least it’s an interesting experiment and, more […]
